9. SYNERGY

I don't want to keep repeating myself as there is nothing creative about being repetitive. But my key visual element that I am using through out all my work is the theme of badgers. Its in the name of the band, title, song, video, digipack, previous work, etc. Everything I have created has been something based on 'badgers'. This link in all my work gives us a branding that is easy to identify. Much like daft punk for example who wear their futuristic helmets, which are on the cover of their futuristic style album and futuristic style video. The futuristic theme is their branding and it easy for audiences to recognise them as well as being a good sales technique. You'll remember something that you see often without even trying or realizing and that is the technique that I have been trying to use for my product.